For Authors

Information for authors and publishers selling with Scarlet Ferret.

The Basics

Coming Soon

More information on:

The Plan

Scarlet Ferret's future is broken up into two distinct phases:

  1. Phase 1: Launch & Learn
    Launch the shop with the minimal viable product and gather information on what works and what doesn't.
  2. Phase 2: Redevelop and Repeat
    Rebuild components of the site with a third-party developer to include the features we learned we needed from Phase 1, and reduce ongoing and e-commerce costs by building own payment tools and additional functionality.

Book Extras

Extras are optional digital files distributed with a purchased e-book.

They add extra value to a book that can be reflected in a higher sale price. They can attract new readers, and provide special material for existing fans. Book Extras are equivalent to the Special Features on a Collector's Edition DVD.

Extras can include a variety of material, as long as it is in a digital format:

Existing fans who already own a book may consider buying a new Scarlet Ferret copy if it means they can access special or even exclusive material they will enjoy.

Extras are optional, but authors are strongly encouraged to consider including them.

ISBNs

ISBNs are not required at Scarlet Ferret, but can help in the wider discovery of your book.

Unfortunately, ISBNs are extremely expensive for authors or small publishers to purchase themselves - and they get more expensive the fewer you need. (Except in Canada, where they're free as a Government service.)

If you already have an ISBN for a self-published edition of your e-book (not one from Smashwords, Draft2Digital, etc. where the distributors are listed as the publisher) then we are already good to go. But for those without an ISBN, we have a solution:

To help ensure books are discovered and listed as widely as possible, Scarlet Ferret will sell authors who stock books with Scarlet Ferret their own ISBNs at cost price.

The only caveat is that Scarlet Ferret must become a co-publisher of the work, by being listed as such in the book's front matter. We buy ISBNs from the UK's ISBN agency as book publishers, so we cannot sell you an ISBN for your exclusive self-publishing use. But we believe that co-publishing means you gain the benefits of an ISBN without the ridiculous cost, and Scarlet Ferret are compliant with ISBN guidelines.

Currently, an ISBN for a book on sale through Scarlet Ferret costs £16.00.

Reporting

Transparency is essential to the trust authors place in Scarlet Ferret when agreeing to sell their e-books. There are far too many stories of small publishers and bookshops hiding or obfuscating sales data to withhold money from authors.

In Phase 2 of development, Scarlet Ferret will introduce a reporting tool for authors. It will allow them to log-in and track live data about their sales and income, how much their next payment will be and when they can expect it.

In the meantime, during Phase 1, authors will receive both exported spreadsheets of sales data and screenshots of the original data from the payment provider's website. This evidence will be the same data Scarlet Ferret will use to report payments to authors - allowing authors to see exactly how it was calculated.

Read the Author Agreement